33° 32' 33.788'' N 117° 47' 7.28'' W

Don’t Waste Your Time

Aaron McHugh

When people say, “We don’t do it like that or we tried that years ago and it didn’t work.” The norm is to follow the rules, replicate existing steps, color within the lines and don’t risk being wrong again. Somebody was wrong, and they tried something that failed. The legend grows of why something new will never work and why things have to stay as they are.

People like us believe that the past doesn’t always equal the future. We believe that experimentation yields new possibilities, containing renovations and revolutions. You be the judge of where your curiosity invites you. The world was supposed to be flat until someone decided it was the perfect waste of time.